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Social Media Marketing Tricks and Tips

Epic Games Acquires Kid Tech Platform SuperAwesome

Epic Games, maker of Fortnite, has acquired SuperAwesome, a tech platform that strives to make the internet safer for kids.Together the companies will build kid-safe services that protect children’s privacy and help create...

Duets From TikTok Creators Mark the Return of Carne Asada to Chipotle

The return of Carne Asada to the Chipotle menu spurred a run of Carne Duets on TikTok.The fast-casual chain said earlier this week that its Carne Asada premium steak option was returning to...

Uber Helps Bring Back the English National Opera With a Socially Distant Drive-in

LONDON—Thanks to many venues being shut down due to Covid-19, life has been pretty dull without the usual line-up of music concerts, festivals, and movie rips. But thankfully for opera fans, Uber has...

How to Make the Youtube Auto Subscribe Link | by Kevin Gabeci | An...

This is a small trick that many YouTubers use and however insignificant it might seem it really makes a difference. You lower the actions taken from the user to subscribe to your channel...

We Need to Make Agencies Safer

The global pandemic has provided the opportunity to talk about what it means to share space. Within marketing and advertising agencies, space is important—and we have felt the loss of no longer bouncing...

This Beer Will Replace Your Favorite Tree If a Hurricane Knocks It Down

Cerveza Patagonia already plants a tree for each case of beer it sells, and now the beer brand is broadening its environmentally conscious credentials with a new Tree Protection Program, through which it...

Top DTC Brands Spend Less on TV Spots as the Pandemic Squeezes Finances

If it feels as though commercials from the likes of Warby Parker, Casper and Dollar Shave Club are appearing less than they did prepandemic, there’s a reason.TV ad spend among top direct-to-consumer (DTC)...

Neiman Marcus Emerges From Bankruptcy to Continue Digital Transformation

Luxury retailer Neiman Marcus emerged from Chapter 11 bankruptcy protection today after completing its restructuring process, the company announced.The Dallas-based department store chain, which is also the parent of Bergdorf Goodman, eliminated more...

Football Season Is Social Season for NFL Game Pass Subscribers

A new Twitter-powered tool was added to the NFL Game Pass subscription service, which gives National Football League fans access to replays of games as soon as the live broadcasts end.Social Season analyzes...

Apple Grants Temporary Reprieve on 30% Fee to SMBs Running Facebook Paid Online Events

Apple reversed course and agreed not to collect its 30% iTunes App Store cut of paid online event transactions via Facebook through the end of this year, paving the way for the social...