Music Artists — Follow This Checklist to Increase Your Music Video Views on YouTube | by Paul Martin | Nov, 2020

0
87

This is probably the most labour intensive part of this whole checklist but it can really make a difference. If you want an indepth look at these optimisations, check out my previous article:

15. Existing videos are titled correctly
Consistancy is key. YouTube recommend the following:
[artist name] | [song name]
However, my personal opinion is that this should be the other way around.

🔎 YouTube Studio -> Videos -> [hover over video] -> Details -> Title

16. Existing videos have lyrics in description
Copy and paste your lyrics into your description of each video to help boost your SEO and allow your fans to sing along!

🔎 YouTube Studio -> Videos -> [hover over video] -> Details -> Description

17. Existing videos have tracking DSP links in description
Use Linkfire / SmartURL / other to push users to a smart link so they can decide which platform to listen to your music.

🔎 YouTube Studio -> Videos -> [hover over video] -> Details -> Description

18. Existing Videos are tagged correctly
Use VidIq or TubeBuddy to discover which tags to add onto your videos. The more tags, the more chance your video has of being discovered organically.

🔎 YouTube Studio -> Videos -> [hover over video] -> Details -> Tags

19. Existing videos have custom thumbnails
Use a thumbnail which clearly shows the face of the artist and the name of the song to help your click through rate.

🔎 YouTube Studio -> Videos -> [hover over video] -> Details

20. Existing videos have end screens
I recommend using a featured video, a playlist and a channel subscribe button here:
🔎 YouTube Studio -> Videos -> [hover over video] -> Details -> End Screens

21. Existing videos have end have cards
Use upto 5 per video, push your audience to other videos, playlists, events, or merch:
🔎 YouTube Studio -> Videos -> [hover over video] -> Details -> Cards

22. Existing videos have end have subtitles
Increase your SEO by letting YouTube know what’s inside the video. Subtitles typiclly bring. 2–4% growth in views:
🔎 YouTube Studio -> Videos -> [hover over video] -> Details -> Subtitles

23. Upload defaults includes re-usable template
Save yourself some time and create better upload templates so you don’t have to keep filling in the same information:
🔎 YouTube Studio -> Settings -> Upload Defaults

Original Source

Advertisement
Dating Website Marketing

This site uses Akismet to reduce spam. Learn how your comment data is processed.